Mobile Media for Mobile Marketing

The other day I was at Walmart and I noticed something that was a little surprising, everyone was texting, texting here texting there, texting everywhere.

So is it really, the trend of the future.

In fact, there were people trying to drive their buggies around and almost running into other people, mostly because they were not paying attention to what they were doing, they were in some cases stopped in the middle of the isle and people on both sides of them were waiting to get by, finally someone had to say excuse me but you need to move out of the way, they looked up as if in a daze and was embarrassed, (as they should have been) and moved out of the way, but can you imagine trying to drive down the road, wow is all I can say.

These days just about everyone is busy texting, even while they should be driving down the road.

Getting your media act together, what you can do to ensure your success in marketing for mobile media.

There are discussions going on right now among developers about the mobile revolution, in fact it appears at least for now that mobile communications, are in fact more prevalent, than its stationary counterpart.

So with that piece of info in mind…

What will the next big thing be?

Will it be html5?  probably not.

Is this the next generation of the media, will people get their news from mobile sources rather than stationary sources like the TV, are we looking at a brave new world?

What is the number one, most used media form for mobile media?  is is Video? or is it Audio?

You might be surprised to learn that it is in fact, Audio…

Video and Audio for the on the go crowd, is very popular, but what does  this mean to you?

Mobile content, is it the hottest new trend?

Some say yes and they are working hard to get content that is both fresh and friendly to as many devices as possible.

The iPad is one of the fastest growing user groups in history, with a rumored, 3.9 million sold and counting, the number of iPad users is growing faster than they can make them.

In fact, there is an entire industry dedicated to breaking into these devices, mostly I think to thwart, Steve Jobs, because of all the really great apps that have not been approved.

Because of one thing or another, sometimes it is because of political reasons.

Other times it is for some other reason, which no one knows, so in reality the apple Steve jobs thing is just sort of back fired on little Steve, I say little because he is acting like a child.

And his company will pay the price, so who will develop the next great device that is not tied down by jobs over reaching and perhaps even illegal activity to censor developers.

You have to wonder, there are some great apps out there, but many of them are not approved by apple so if you want a good app in the future you may not be looking at the app store at all you might be looking at breaking or jailbreaking your device.

Many say that nearly 50 percent have already done it, and more plan on doing it, but it really creates the question why do it, at all?

Well for one thing, Apple is not allowing very many apps to be approved, and the changes that they have made are not popular, banning flash, banning all other languages, except obj c, banning any api that is not apple approved, banning this, banning that…

The result is that you have a banned iPad.

So if you really want to see what is going on in the real world, dont look for apps in the app store because there are few that are actually developed for the iPad.

I know they say that there are thousands, but that is not true allegedly there are fewer than 2500.

Why is that? Well for one thing, many thousands of developers have quit Apple, after the over reaching and perhaps even allegedly illegal, terms and conditions of development, many thousands of developers have the feeling that they have been insulted and beaten by Apple the big bully on the block.

All because of an Adobe and Apple war, in fact one such group called, RunRev.com was damaged so badly that they may not survive.

Because they put their faith in Apple, and they lost millions of dollars, they lost.

So, perhaps they are selling lots of iPads, but if you want the really best apps, you may have to go somewhere else to get them.

Ipad 2 thinner…

Perhaps it is good to wait, to see what will happen, simply because there is a very real need for improvement.

So what is in a feature, because that seems to be about what they are offering on the ipad 2, thin my be in but is it really all that?

Likely the answer to that question is a big fat no.

 

While thin may be good, it may not be good for heat displacement, which might allegedly become an issue for the new thinner ipad, smaller thinner, and no were not talking about Stephen King here, but the size of the latest tablet, which sadly will not have access to blue tooth, and it will not have access for an SD card, slot, as many of the other competitors, will have.

You have to ask just why is it that Apple is doing this, how many people will actually buy the alleged, crippled, device?

 

Well the ipad 2 is thinner, as well as Steve Jobs, leaving many to speculate about the ability of the company to move forward should

Steve Jobs health cause him to no longer be able to support the company.

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Steve Jobs takes leave of Absense

Apple stock expected to take a hit, but how much?

It allegedly could be from 240 to 289 down from 385 most likely the real figure will allegedly be 350 to 365

It is no co-incidence that Steve Jobs, made this announcement on a day when the stock market is closed, yet, the last time this happened, the stock actually went up, however, I would not expect that to be the case this time, with the idea of some of the things that apple has done over the last year some people think the stock could be allegedly over rated and over valued.

Either way it is hoped that his health which has been a fight for several years will improve running a large corporation is a difficult thing to be sure and it is not as easy as you might think.

All in all we hope that Steve recovers and is able to once again join the apple team in its continuing effort to product the best products and services.

iPads Will they last?

With sales mounting now more than one million units, in fact more than 2 million units sold and counting…

The idea that the iPad is still here and is not going away, is not so hard to believe.

If you listen to Steve Jobs, his new iPad will make a ding in the universe, well perhaps, eventually, all though there may be one thing that Steve forgot to mention, that was he allegedly has less than desirable people skills, (allegedly)

Putting that aside for now, at least, and the fact that Steve offended, (again allegedly) millions of developers around the world with his most recent SDK 4.o and you still have a very nice product offering, one that could very well be one of the best selling christmas items of this year and perhaps beyond, setting sales records, for the last two years, was the iPod, now we have what could be even a more popular product in the iPad, however, some have suggested that there are some issues, that perhaps the lofty mind of Steve Jobs has not considered…

Many are openly weeping about the way that the unit was designed, without a camera, but I guess that because of cost considerations, Steve wanted to have a unit that just about anyone could afford, or charge to a credit card, LOL.

Still, the app store, is another thing if you are keeping up with the latest information in many of the developer forums, there are several companies, (that have supported MAC for years and years, and with the latest license terms)

These companies that have literally supported MAC for so long now, find themselves on the outside looking in,

Now that is disturbing, knowing one company in particular, RunRev LTD, which spent literally thousands and thousands and did I say thousands, getting ready for a big product offering, for the iPad and iPhone, yet were slapped down like dogs, by the great and wonderful, OZ.

To me it appears to be a really bad, thing, bad PR, bad move all around, but the public, may not realize that all these things are going on in the background…

While the stock price may be going up for now, once all this really perverse, (again allegedly), only allegedly, we would not want the all powerful OZ, to come down and reject our app that is pending review in the app store, (it is an iPad app and it has been in review for a long long long time now.)

You just have to wonder, with only a few iPad apps out there, rumors say that the commercials are not as accurate as they might want you to believe, allegedly…

Because of the problems at the iTunes app store, huge I hear, (allegedly)

I sure hope to see some better and more friendly news from Apple soon, but in the time being, I guess I can read a book on my new iPad, if not much else…

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