will Apple learn that in the day of this modern age, people have the right to do what they want to do, when you try to artifically restrict people to making them do what they do not want to do, then you have this…
Update, with the new Amazon App store for Andriod, could apple be facing the result of a lot of very bad business decisions?
I am attempting to decide if I want to renew membership in the iOS program mostly for two reasons, my clients are not served well by the current distribution method that apparently Apple has chosen to pursue.
The second reason is that the small business market is under served by the approval process.
I find both of these reasons to be disturbing and I would welcome the opportunity to relate to Apple that this does not have to be this way and that Apple by its chosen model of distribution is leaving a huge amount of money just sitting at the table.
For example, lets take mom and pops pizza in a mid western town of 85.000 people, 30 thousand of which use SMS and other methods of communication on smart devices, if mom and pop want an ipad app or an iphone app about their nice pizza and other special offers they might want to allow their customers to place an order through an app, how easy could that be, you get on your iphone and zap a hot pizza shows up at your door, I know I want one now.
But sadly, unless mom and pop are a larger corporation it seems that they have little chance of being approved at the Apple app store, and thus they are limited in how they can achieve their goals of growing as a business.
So what do mom and pop do?
Well they are moving toward Android, and yes I know its a bad word here, but lets have a look at it, anyway, because if we are to be grown up about business then this must be a part of the discussion, many small business owners are moving toward Android because developers are moving over to that platform simply because the market is not being served adequately by Apple.
There is a real opportunity to serve the mom and pop business ventures out there simply by adding a few categories to the App store you could provide mom and pop with a great method of distribution and attract additional developers to the platform, but so far that is not what is happening.
The developers I know are abandoning iOS in favor of platforms that are favorable to the developers clients, that is a problem and I am wondering if Apple is even aware of this problem, that is why I really do not know if I will renew, because, so far, what I see is a lot of questionable apps and a huge list of things you cant do with Apple, will things change?
Because if they do not I fear for the popularity of this platform.